Content Marketing and Original Research for Technology Companies
Grab your prospects’ attention with original research
Download my free guide:
Problem Solved: How to Fill Your 2021 Content Calendar with Original Research
I’m a technology industry veteran.
I’ve been writing for tech for more than 10 years. And before I started my copywriting business, I spent my entire career in the technology industry in both corporate marketing and technical roles. I “get” technology on a level that most copywriters don’t. Not only do I like learning new technology, I pick it up fast.
I understand how to market to tech buyers.
I feel your pain when it comes to finding the right copywriter.
I want to deeply understand your buyers … before I write anything.
I setup a one-hour kickoff call with all my new clients for an in-depth discussion of their market, clients, solutions, challenges, and more. As a former product marketer who created messaging for million-dollar product lines, this information is a critical foundation for everything I’ll write for you.
Are you ready to work with a copywriter who really “gets” technology? Contact me to start the conversation.
When selling to technology buyers, content is key. Contacting the buyers directly and pitching a sale isn’t going to win them over. Instead, effective content marketing will guide them through the buying cycle to arrive at your solution. Why It’s Tough to Sell to...
If you're not using original research in your content marketing, make 2021 the year you start. Original research is survey-based research that’s designed to uncover captivating storylines and themes to create unique content that stands out. Original research is...