Content Marketing and Original Research for Technology Companies
Grab your prospects’ attention with original research
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Problem Solved: How to Fill Your 2021 Content Calendar with Original Research
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“A great resource to maximize your content strategy”
“Kim is a great resource for any organization looking to maximize their content strategy to support demand marketing efforts. Prior to starting any project, Kim works to clearly define requirements, success measures, timelines, and budget. She understands the importance of quality content and its ability to drive measurable results for the business. I would recommend Kim in a heartbeat.”
–Marina Antestenis, Director of Demand Generation, Comcast
“Highly Effective Communicator”
“Understands the Bigger Picture”
–Michael Grueber, Senior Product Manager, Symantec
“Kim is a consummate professional”
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In this episode, Michelle shares her insights for revitalizing a much loved 30-year-old brand, building high-performance teams, and being a continual learner.
If you’re looking for a content idea that’s newsworthy, engages readers, and establishes you as an expert in your industry, consider original research. But you might be wondering, how do you share your original research in a way that’s interesting? Isn’t it just...