Content Marketing and Original Research for Technology Companies
Services
Get content that persuades your buyers to take the next step in the sales cycle.
Copywriting and Content Marketing
Need content that really resonates with your tech buyers? Break through the noise with persuasive, compelling content.
Original Research
One the biggest challenges is creating content that your buyers really want to read. Get loads of data-driven, story-based content from original research.
LET'S CONNECT
RECENT POSTS
What B2B Marketers can Learn from “Beautifully Obnoxious” Marketing
My 18-year-old just dyed her hair blue and pink.I dug the hair color boxes out of the wastebasket and was struck by how well this company targets their market."Beautifully Obnoxious" and "GoodDyeYoung" are brilliant terms to use when marketing to teens. They don't...
6 Tips for Interviewing Brilliant Technical SMEs
I’m often asked to interview SMEs (subject matter experts) to gather information to write a client’s content. The SME might be a quiet software engineer or a very technical product manager. Some are easy to talk with; others not so much. It’s my job to (gently) pull...