Content Marketing and Original Research for Technology Companies
“Kim gets results with original research”
Over the past decade, Kim has been my go-to-content writer for anything technology-related regardless of organization. I recently used her expertise to head up a successful original research project and to write three market-specific eBooks from the research data to help kickoff a new demand generation program to drive qualified leads into the top of the funnel for our enterprise team. Call her for your next project – she gets results.
“Instrumental in creating high-value content”
Kim has a knack for taking seemingly disparate ideas and synthesizing them into a coherent, compelling story. Kim has been instrumental in helping Procare transform its content from product-heavy, promotional pieces to high-value, thought leadership-focused content. These pieces have been the driving force behind many of our campaigns and have helped us generate more demand from higher-quality leads.
Copywriting and Content Marketing Strategy
Need copy that really speaks to tech buyers? I’ll help you stand out ̶ even in a crowded market.
Say goodbye to “me-too” content. Get original, news-worthy content that tells data-driven stories.
Technology buyers are inundated with promotional messages from companies like yours. It’s fair to say they’re a bit jaded from it all.
How can you stand out in a crowded market and grab your busy prospects’ attention?
You need a content marketer who truly understands the technology industry—including demanding sales teams, hard-to-reach buyers, and the insanely fast pace of tech marketing.
That’s exactly what I offer: I’m a content marketer and original researcher who speaks tech. I’m a technology industry veteran, and I write persuasive, compelling content that helps you break through the noise to connect with your buyers.
Curious? Learn more about my copywriting and original research services.
Already have a project in mind? Contact me to discuss.
Problem Solved: How to Fill Your 2021 Content Calendar with Original Research
Are you struggling to grab your prospects’ attention?
Do you need quality content to build your brand?
If so, then you need Original Research to fuel your content pipeline and get noticed.
Benefits of original research:
- Unique results
- High ROI
- Engaging content
Product datasheets are a checklist item in the technology industry; your buyers expect you to have them (or, at the very least, your sales team does). But does anyone really read them? And, more importantly, what can we do to make them more consumable and not just a...
If you're running out of fresh content ideas for 2021, here are two concepts that will give you enough content to fill your pipeline through Q1 and beyond. Idea #1: 2021 Trends eBook One of my recommendations is to create a “keystone” piece, like an eBook or white...