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Kim Gusta

Speaking & Webinars

Need a content marketing expert to speak at your next event?

Content marketing is a great and timely topic for your next event. My presentations receive excellent reviews as useful, interesting, and loaded with practical takeaways your audience can apply immediately.

I specialize in presentations for:

  • Technology companies
  • Consultants
  • Entrepreneurs
  • Marketers

Topics focus on strategic marketing, content marketing, branding, buyer research, and messaging.

Selected Speaking Topics

Any of the topics below can be customized to your audience and can be delivered live or via a webinar.

  • 5 Keys to Using Content for Effective Lead Generation: Five actionable, low-cost methods for generating high-quality leads using content.
  • How to Implement a Successful Lead Nurturing Program:Staying in touch with leads that are languishing in your contact database is important so you’re top of mind when they’re ready to buy. This presentation details how to setup an automated lead nurturing program.
  • Secrets to Creating Content that Engage Prospects: If your content doesn’t resonate with prospects and speak to their concerns and challenges, it’s likely to be deleted or ignored. Learn the essential elements for creating content that engages, builds relationships, and help prospects think of your company first when they’re ready to buy.
  • How to Use Content Marketing to Become a Thought Leader in Your Industry: Content is a strategic weapon if your goal is to become a thought leader in your industry. Learn the key steps to using content to be seen as thought leader.

Contact me to discuss your next speaking event or webinar.

Case Study

Webinar Success

Citrix invited me to present a webinar on content marketing and lead generation for small businesses.  More than 1600 people registered for the event and 700 attended. Here’s what attendees said:

  • “One of the best webinars I’ve attended…a great use of my time (and I don’t often say that about webinars).”
  • “Awesome webinar today. I really enjoyed your presentation and content.”
  • “Thank you so much for the awesome webinar today… you gave me a lot of new ideas while validating other beliefs like repurposing content and interviewing buyers… you have definitely upped my game!!”
  • “I truly enjoyed your webinar and found much of the information useful!”

Webinar testimonial

'Simply Magnificent'

"Earlier this year we had the pleasure of producing a webinar for GoToWebinar, featuring Kim Gusta as their thought leader, called "5 Keys to Using Content for Effective Lead Generation". Kim was simply magnificent, as was her enthusiasm and passion for her subject and audience. She provided the attendees with real world insights on how to turn potential buyers into qualified leads by building and executing on a content strategy. I would highly recommend Kim to anyone looking for someone who is truly an expert in content marketing, and she's also a lot of fun to collaborate with too.”

—Mike Agron, Managing Principal & Executive Webinar Producer, WebAttract, LLC