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Consulting

Customized help for content challenges

Whether you’re just getting started with content marketing or have an ongoing, well-running content machine, perhaps you need help working out some kinks. If you have a tough content marketing nut to crack, consider my consulting help.

Sound familiar?

  • You’ve heard of “content marketing,” but aren’t sure how to get started
  • You know doing content marketing the “right way” involves more than just writing blog posts but aren’t sure how to take the next steps
  • Your Sales team is crying for more content, but you’re busy and up to your eyeballs in other tasks

How I’ve helped clients:

  • Build and research buyer personas — so you know exactly who you’re marketing to and what their hot buttons are
  • Conduct a content audit — captures and documents all the content you currently have in your organization (this makes building content plans MUCH easier)
  • Build a strategic content plan — details what types of content will resonate best with your audience for each stage in your buying cycle
  • Develop a content editorial calendar — a key project plan for any successful content marketing campaign which lists what content will be created, when it will be sent out, who’s responsible for creating it and more
  • Create custom content marketing campaigns — to generate leads, build awareness, and build relationships with your prospects and customers

Have a challenge that's not listed here?  Contact me and let's talk about how I might help. 

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Hey, Technology Marketers!

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CONTENT COACHING

Just need advice?

Have a smaller challenge and need to validate an idea, get advice, or get some direction?

I offer coaching packages for 1 hour or more based on your needs. This is also a great way to see if we are a good fit for working together on larger projects.

1-hour coaching session: $249

Contact me for more details.

Free Discovery session

Ready to learn more or get started?

  • First, browse my frequently asked questions to learn how I work with clients.
  • Then let’s chat about your content challenges in a free, no obligation 30 minute telephone or Skype call.